Our Team
The Lavaa team brings together a wealth of technological, clinical, product and management expertise. Together, our mission is to create the nexus of healthcare in order to improve the lives of millions around the globe.
Adam Amitai
CEO
Adam is a seasoned entrepreneur passionate about using technology to make impactful transformative changes. During his career, he has nurtured strategic partnerships with government bodies and enterprises in the United States, Europe, Japan and China.
Adam's vast leadership and experience, including high-frequency algorithmic trading platforms and AI for national-scale critical infrastructure.
Before starting his career as a technology entrepreneur, Adam served as an officer in the elite Unit 8200, the cyber intelligence division of the Israel Defense Forces.
Matthew A. Jacobson
President
Matt Jacobson, an established healthcare entrepreneur, founded SignatureMD in 2006, growing it into a leading personalized care network with over 200 physicians across 35 states.
At SignatureMD, he combined a family-business ethos with a unique concierge model, enhancing physician-patient relationships. Previously, as Senior VP at Zenith Insurance Company, he turned around a $160M division, emphasizing top-tier patient care.
A serial entrepreneur with his first venture at 21, Matt holds an MBA from UCLA and an AB from Cornell University.
Together
Our mission is to create the nexus of health care in order to improve the lives of millions around the globe.
Nicky Lieberman M.D.
Chief Medical Officer
Nicky is a world leader in personalized medicine. He previously led the community-based medical policy of Clalit, the largest of Israel's four state-mandated HMOs.
Dr Lieberman has also been instrumental in developing the Israeli Ministry of Health Preventive Innovations Plan.
Dafna Segol
Business Strategy
Dafna Segol has built a versatile career in both public and private sectors since 2011. They started as an intern in a legislative research center, quickly advancing to an economist role in a national finance ministry.
Dafna's experience includes strategy consulting and significant roles in a leading technology company, where they focused on project leadership and analysis. In 2020, Dafna shifted to strategic planning in health sector governance, playing a key role in pandemic response. Most recently, they have been consulting, leveraging their diverse expertise to drive strategic initiatives.
Dr Nir Roy Lieberman
Head of Research and Internal Marketing
Nir is an academic researcher with years of experience in managing research teams and leading international projects.
Dr Roy Lieberman was previously a director of sales and marketing within the electronic games industry.
Dmitry Melnikov
Head of Software and Product
Dmitry has over 20 years of experience in establishing and delivering R&D solutions, building digital architecture and development strategy.
His technical background includes low and high-level solutions, enterprise and SME projects. He brings immense experience in managing teams of developers from the planning stage to the final product delivery.
Daria Kovaleva
Customer Success Manager
Daria is a biotechnologist who worked for the past several years in the pharmaceutical industry. Daria joined the research team at Lavaa through the Masa program and made Aliyah to become a full member as a customer success manager and researcher.
During her time on the team, Daria developed multiple rare disease risk assessment engines including Fabry and Hunter. Daria has a M.Sc in Biotechnology from the Mendeleyev University of Chemical Technology.
Eileen Shelem
Operations Director
Eileen is an expert in managing operations within a range of technology sectors, bringing over 15 years of experience. She has worked in cyber security and in environmental, engineering and manufacturing-focused technology companies.
She has led company operations in firms with over 150 employees, managing complex IT procurement, financial control, administration, travel, absorption, onboarding and training responsibilities.
Lotan Shilo, M.D.
Non-Communicable Diseases Expert
Lotan is the head of the Clinical Pharmacology Service and a senior attending physician at Meir Hospital, in the city of Kfar Saba in central Israel.
Dr Shilo is also a Faculty member at the Tel Aviv University School of Medicine and a past recipient of the Merck Fellowship in Clinical Pharmacology at Stanford University.
Kirill Baibarin, M.D.
Pharma and EU Healthcare
Kirill is a clinician and pharmaceutical executive with several decades of clinical practice and leadership experience in the fields of urology and reproductive health.
Dr Baibarin has written dozens of published scientific research papers covering the clinical area of urinary disorders and bladder and kidney stone disease.
Noam Reich
Chief Financial Officer
Noam brings over 25 years of experience as a Chief Financial Officer and financial consultant working in a wide variety industry-leading firms.
He has worked as a finance leader for companies in the following sectors: Industrials, retail, investments, global insurance, infrastructure, advanced technology and global agriculture.